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Insurance Brokers in South Melbourne

PSC Alliance Insurance Brokers, located in South Melbourne provides insurance coverage and risk management solutions to businesses in the Melbourne area. Based on the CBD city fringe, we are local and on the ground, which gives us the ability to regularly visit clients. This is an important part of our role it gives us the opportunity to forge strong relationships and really get to know the businesses that we work with to gain a first-hand understanding of their operations. Having this understanding coupled with an intuitiveness about the industry in which the businesses operate enables us to recommend the most appropriate insurance and risk management solutions.

South Melbourne is home to Multicultural Restaurants & Cafes with historical architecture and the famous South Melbourne Market. It is also close to key Melbourne attractions such as Crown Casino and the city CBD landscape.  We can provide cover for all these types of businesses in the local area, specialising in all areas of General Commercial Insurance. We also concentrate on specific insurance products such as Porsche Insurance and insurance for small boutique businesses and not for profit organisations.

At PSC Alliance Insurance Brokers, we are a dynamic team who are client-focused, passionate about customer service, and driven to strive for high levels of excellence. We have been servicing our long-standing clientele for over 20 years, are actively involved in the community and proud to support multiple charities and sponsors local organisations.

Insurance Specialisations

PSC Insurance Brokers specialise in providing risk advice and sourcing insurance cover for a broad range of SME businesses, large family-owned businesses and growing corporate organisations. We have the experience and passion to understand the unique risks that can impact your business and source the right cover for your situation. Our team have additional experience in:

Commercial & Infrastructure Construction

PSC Insurance Brokers offer cover for commercial, civil and mechanical construction. We can cover a range of construction projects from operators building high-rises or factories to businesses that specialise in land subdivision, as well as civil or mechanical installations, public utilities and other large infrastructure projects. We offer insurance coverage and risk management advice to construction businesses of all types and sizes. Contractors all risk insurance cover can protect businesses from consequential loss, damage to plant, machinery & tools, or damage to goods & materials in transit. We can also source cover for commissioning and testing as required for mechanical or civil construction. In addition, we can source covers that incorporate any rectification work that has to be undertaken by the business during their defects period.

Sub-contractor risk is another major issue for the construction industry. PSC Insurance brokers can source the right covers to protect sub-contractors and can also assist businesses in finding risk management solutions for their sub-contractor exposures.

Effectively protecting businesses in this highly regulated landscape means ensuring that their insurance provides the right covers and responses to fulfil regulatory requirements. At PSC Insurance Brokers, we help our clients navigate this. We can assist with contract reviews to ensure their contractual obligations to head contractors are fair. In addition, we can ensure the insurance policy fulfils these obligations wherever possible.

Property Owners Insurance

PSC Insurance Brokers specialize in Commercial Property Owners Insurance with experience in insuring a range of building types, from small, one-off retail buildings through to large multi tenancy buildings with high-hazard risks.

We take the time to work closely with clients in this space in order to understand the unique risks to their location so that we can advise on appropriate risk management strategies to make the risk as attractive to insurers as possible. We are specialists in medium to high grade hazards and use our vast experience in both risk management and insurance placement to identify the appropriate markets to approach.

We can also help our clients navigate the most beneficial ways to set Loss of Rent Figure & Indemnity Periods.

SME Insurance

PSC Insurance Brokers specialise in SME insurance. We protect these types of businesses by really getting to know them to the extent that we are a part of their business. We create one to one relationships with the owner of the business, ensuring good communication throughout the duration of the relationship. As we are locals of the communities we service, we are often customers of the businesses we service. . As such, the relationships are genuine, and both parties have an invested interest in achieving the best outcome.

We truly care about the survival and success of our SME business clients and feel privileged that we are in a position to help them. We love learning about our clients’ businesses and combine that knowledge with an understanding of the insurance markets and products to find economical insurance solutions. As insurance specialists, we are able to look beyond traditional policy structures to secure better outcomes. For example, we may break down a policy and place different sections with different insurers to maximise premium reductions. We also have intimate knowledge of policy wordings and know how to cover the idiosyncrasies to find solutions that are not only the most economical, but also offer great protection.

Sport, Leisure & Community Clubs

At PSC Insurance Brokers, we recognise that sports, leisure and common interest clubs are hubs of the community. Working closely with these clubs, we use our relationships with insurers to find the right insurance solutions for them. Insurance premiums can be prohibitive and funds can be tight in this sector so our focus is to help our clients obtain the right level of cover and achieve value for money. We are able to secure favourable rates for our clients through balancing premium against risk appetite, focusing on the detail of the cover to get the best out of it and managing excesses in line with the clubs risk appetite.

Within this sector, we recognise that protecting the assets of both members and shareholders is essential. Likewise, protecting personal information about club members is also a key focus. We work to source robust and comprehensive Cyber Insurance to ensure that they are protected should this important data be breached.

Tony Schifitto

Managing Principal

Tony Schifitto is the branch manager of PSC Alliance Insurance Brokers. Tony has been in the insurance industry for over 20 years, starting his career at a leading Australian insurer before moving into broking. Through his role as a senior account manager, Tony has a depth of experience in managing top tier clients’ the business.

It is important to Tony that all customers feel welcomed and understood throughout all interactions with PSC Alliance Insurance Brokers. He ensures his team exceed client expectations from purchasing their insurance products right up to managing a claim. The goal of PSC Alliance Insurance Brokers is to make the process of obtaining and understanding insurance as seamless as possible for clients. Tony sees clients as long-term business partners and is truly invested in helping clients grow their business. The entire team at PSC Alliance Insurance Brokers are committed to understanding the individual requirements of each client, so that they can tailor a unique insurance and risk management solution that meets their requirements. 

“Our team is easily accessible, friendly and approachable at all times, looking after their clients’ key requirements first and foremost.”

Level 1, 280 Coventry Street
South Melbourne VIC 3205

(03) 9647 0600

[email protected]

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Protecting Your Local Business with Our Global Experience

PSC Alliance Insurance Brokers provides trusted insurance advice and risk management strategies to keep your business protected.

When you work with us, you work alongside a group of diverse and driven brokers. Our team spans from competent and ambitious newcomers who bring with them fiery dedication, to those with a great deal of experience and unrivalled industry knowledge. What brings us together is our commitment to providing the highest quality service to each of our clients, and our shared passion for insurance.

We go beyond providing surface-level insurance advice. Our clients are at the centre of everything we do, and we act as a dependable business advisor they can rely on. Each day, your business, assets and people are exposed to a wide range of risks. We make it our mission to keep these aspects of your business protected, so even when challenges arise, you can continue to focus on doing what you do best.

Our brokers do this by taking the time to understand all the facets of your business, which means they can find the most suitable insurance program. We also leverage these insights, including your business journey and staff employed, to suggest ways to future-proof your business with risk management strategies.

We Make it Personal

At PSC Alliance Insurance Brokers, we go the extra mile to add real value for our clients. Their business is their livelihood, and as their broker, we truly care about helping them protect everything they have worked so hard to build.

We recognise the total cost of risk varies between businesses, and our brokers work to understand your specific circumstances. With this knowledge, we develop tailored strategies for best protecting your business.

When you choose to source your cover through PSC Insurance Brokers, you choose a full-service approach to insurance and risk management. With this comes the assurance that your business is in capable hands.

We know that things can go wrong at any time, which is why our services do not stop at matching you with insurance cover. Even when it occurs outside of work hours, our team are always available to provide the quality service our clients know and love – when they need it the most.

We pride ourselves in developing long lasting relationships with clients. As their business grows and their risks change, we are by their side to continue to provide trusted and current risk management advice. Most importantly, if at any point you need to make a claim, we negotiate with the insurer on your behalf, so you can get back to business sooner.


We have local knowledge coupled with a national network of risk management specialists and access to insurance policies to match your requirements.


Our Risk Management Solutions

Risks come hand-in-hand with running a business. The business landscape can be unpredictable, volatile and complex. If you want to future-proof your company, managing, minimising and mitigating risk is imperative. At PSC Alliance Insurance Brokers, we help you do just that, and provide the specialist advice needed to help keep your business protected.

We practice a holistic approach to risk management, considering all facets of your business and recommending the most appropriate proactive and practical ways to keep you protected. This is formally achieved through the creation of a risk management plan, which is used to establish clear procedures for identifying and avoiding potential threats, minimising the impact of unwanted events if they do occur, and coping with the outcomes.

Having this in place gives businesses the confidence that they can continue to move forward, set new goals and progress in their industry without their income and assets being at risk.

We Add Value to Your Business

We use our knowledge of your unique needs to source the most appropriate cover for your business. As established specialists in the field and a part of the wider PSC Insurance Group, we leverage our access to policies and industry connections to secure your business competitively priced cover.

If your business faces more unusual risks, which can be difficult to place, we can use our global networks to achieve what may otherwise be unattainable outcomes.